
Our Story
ibbi is a celebration of craftsmanship, colour and care, designed to bring unique artisan pieces from around the world into your home. Each one with a story to tell.
Everything we create is designed to be lived with, shared, and given. Our homeware is made with care and purpose. Pieces chosen not only for your own space, but also for moments of giving. At the heart of ibbi are our Three Cs: Craftsmanship, Colour and Care. These principles guide every piece we make. If a product doesn’t embody all three, it doesn’t belong at ibbi.

Craftsmanship, Colour & Care
Craftsmanship speaks to the skill, time, and hands behind each piece, celebrating traditional techniques and thoughtful making.
Colour is our belief that homeware and gifting should feel personal, expressive, and full of character. We work closely with our makers and manage design and sourcing ourselves, allowing us to create bespoke colours and prints that bring warmth and charm into your home.
Care reflects our responsibility to people, materials, and place, prioritising quality, longevity, and considered choices.

Who is ibbi
Eliza Browne-Swinburne, Claire McAlpine, and Anna Kirkup founded ibbi in 2014, inspired by the beauty of India and a shared passion for creating something meaningful. Through their vision, dedication, and hard work, they have built something truly special.
Today, their journey continues with Lily Leatham, who shares the same values and ethos, and is committed to guiding ibbi forward in the same spirit - through continued travels to India and around the world.

Bespoke Designs
In February, Lily and Phoebe travelled to India to work directly with both long-standing and new artisan partners, developing exclusive, bespoke designs for the ibbi collection. Their journey began at the renowned Delhi Fair, where they explored a diverse range of handcrafted products, sourcing unique pieces defined by colour, texture and quality craftsmanship.

Designing in India
Following their time in Delhi, they travelled
to Jaipur, where they spent ten days collaborating closely with skilled artisans and small, family run workshops. Here they refined and sampled new designs and colourways that Lily had been developing over several months. Seeing those concepts come to life marked an important milestone in the evolution of ibbi.

Made with Purpose
ibbi is dedicated to creating beautiful, handcrafted homeware and lifestyle pieces with authenticity, character and purpose. Each piece is carefully considered from the initial idea through to the final details, ensuring it not only looks beautiful, but feels meaningful within the home. Lily has a strong focus on thoughtful design and a slower, more intentional approach to creating products that are made to last.